I don’t know about anyone else but I absolutely love the new bonds ad – like I do all bonds ads. Simple, well art directed ideas with really hot music.
However I’ve also noticed Davenport have launched a rather ‘Bonds’ TVC. Not only are the nickers sporting brightly coloured geometric patterns (which bonds did about 5 years ago) but they have adopted a similar ‘tude. It definitely beats their classic ‘men in boxers with six pack’ advertising and who knew that they did women too?
Still, I like the bonds ad better.
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